SportLens Technologies

Privacy Policy

Effective Date: September 9, 2026

SportLens Technologies (“SportLens,” “we,” “our,” or “us”) respects the privacy of athletes, families, coaches, evaluators, schools, programs, and other users of our websites, services, applications, and technology platform.

This Privacy Policy explains how we may collect, use, disclose, retain, and protect personal information when you use SportLens websites, request an evaluation, interact with our platform, create an account, receive reports, submit content, or use future SportLens features.

1. Information We May Collect

Depending on how you use SportLens, we may collect:

Contact and account information

  • Name
  • Email address
  • Telephone number
  • School, organization, or program
  • Account credentials
  • User role, such as athlete, parent, coach, evaluator, or administrator

Athlete information

  • Name
  • Age or date of birth
  • School and graduation year
  • Position
  • Height and weight
  • Athletic background
  • Team or program affiliation

Evaluation and performance information

  • Evaluation results
  • Drill scores
  • Position-specific metrics
  • Performance observations
  • Coach or evaluator notes
  • Development priorities
  • Athlete progress
  • Historical evaluation data
  • Football Performance Intelligence outputs

Media and football evidence

When applicable, SportLens may process:

  • Photos
  • Video
  • Practice film
  • Game film
  • Recorded drills
  • Uploaded football materials
  • Evaluation evidence

Parent or guardian information

For athletes who are minors, we may collect:

  • Parent or guardian name
  • Contact information
  • Consent information
  • Account relationship to the athlete

Program and coaching information

SportLens may process:

  • Program standards
  • Football terminology
  • Coaching philosophy
  • Playbooks or football materials voluntarily provided to us
  • Practice or development information
  • Team or athlete context

Technical information

When you use our website or platform, we may automatically receive information such as:

  • IP address
  • Browser and device information
  • Operating system
  • Pages viewed
  • Referring pages
  • Usage information
  • Cookies or similar technologies, when enabled

2. How We Use Information

SportLens may use information to:

  • Conduct athlete evaluations
  • Generate athlete and program reports
  • Maintain an Athlete Record
  • Produce Football Resume™ presentations
  • Identify development priorities
  • Support coaches and football programs
  • Provide role-specific SportLens experiences
  • Improve the Evaluation Engine and Development Engine
  • Support Super Football Brain™ functionality when available
  • Maintain athlete history over time
  • Provide customer support
  • Respond to evaluation requests
  • Operate and secure the platform
  • Improve SportLens products and services
  • Develop new features
  • Comply with legal obligations
  • Prevent misuse, fraud, or security incidents

SportLens is designed to support football decision-making. Our technology does not replace the judgment of coaches, families, medical professionals, school personnel, or other qualified decision-makers.

3. Athlete Record and Football Resume™

The Athlete Record is designed to preserve an athlete’s evaluation, development, performance, and football history over time.

The Football Resume™ may present selected information from the Athlete Record in a format intended to help athletes communicate their football history and development.

SportLens may allow athletes or authorized users to share information from the Athlete Record with coaches, programs, schools, recruiters, or other recipients.

Users are responsible for choosing when and with whom they share information where sharing controls are provided.

4. Children and Minors

SportLens serves football programs that may include minors.

We intend to provide enhanced safeguards for athlete information involving children.

If SportLens knowingly collects personal information directly from a child under 13 in circumstances covered by applicable law, we will take steps required by law, which may include providing notice to parents or guardians and obtaining verifiable parental consent before collecting, using, or disclosing such information.

SportLens may also receive information about student-athletes from parents, schools, coaches, camps, programs, or authorized organizations.

Where required, appropriate consent or authorization must be obtained before submitting information about a minor to SportLens.

5. Photos, Video, and Athlete Media

SportLens may process photos, practice video, game film, evaluation recordings, or other football media when users, schools, programs, evaluators, or authorized partners provide that content.

Such media may be used to:

  • Perform evaluations
  • Review athlete performance
  • Provide development feedback
  • Generate reports
  • Maintain relevant athlete history
  • Improve authorized SportLens functionality

Submitting media to SportLens does not transfer ownership of the underlying footage to SportLens unless a separate agreement states otherwise.

Users represent that they have the necessary rights or permissions to provide content to SportLens.

6. Automated and AI-Assisted Analysis

Certain current or future SportLens features may use software, machine learning, artificial intelligence, computer vision, or other automated tools to help organize or analyze football information.

These tools may help:

  • Identify patterns
  • Organize observations
  • Compare evaluation information
  • Surface relevant evidence
  • Generate development context
  • Assist with reports

Automated outputs are intended to support human judgment, not replace it.

SportLens does not guarantee that automated analysis will always be complete, accurate, or appropriate for every athlete or circumstance.

7. Biometric Information

SportLens does not intend to commercially capture biometric identifiers without providing required notice and obtaining consent where applicable.

If future functionality involves biometric identifiers governed by applicable law, including certain face geometry, voiceprint, fingerprint, iris, or retina information, SportLens will implement additional notice, consent, retention, and disclosure procedures as required.

8. How We May Share Information

SportLens may share personal information with:

  • Authorized athletes
  • Parents or guardians
  • Coaches
  • Evaluators
  • School or program administrators
  • Service providers that help operate SportLens
  • Cloud, hosting, communications, security, or analytics providers
  • Business partners when authorized or necessary to provide requested services
  • Government authorities when legally required

SportLens does not sell personal information to advertisers.

We do not permit advertisers to access private SportLens athlete records merely because they advertise or do business with SportLens.

9. Service Providers

We may use third-party providers for hosting, communications, analytics, authentication, payments, storage, security, or other operational services.

These providers may process information on our behalf according to contractual or legal requirements.

As SportLens grows, the specific providers we use may change.

10. Data Retention

SportLens may retain information for as long as reasonably necessary to:

  • Provide requested services
  • Maintain athlete history
  • Fulfill contractual obligations
  • Support legitimate business operations
  • Resolve disputes
  • Maintain security
  • Meet legal requirements

We intend to limit retention of children’s personal information to the period reasonably necessary for the purpose for which it was collected, subject to applicable legal and operational requirements.

11. Data Security

SportLens uses reasonable administrative, technical, and organizational measures intended to protect personal information.

However, no system, network, or method of electronic storage is completely secure, and we cannot guarantee absolute security.

12. Your Privacy Choices and Rights

Depending on your location and applicable law, you may have rights to request:

  • Access to personal information
  • Correction of inaccurate information
  • Deletion of certain information
  • Information about how data is used
  • A copy of certain information
  • Withdrawal of certain consents

Parents or guardians may also have rights regarding information collected from their children.

Requests may be submitted to:

kwame@sportlenstech.com

We may need to verify your identity before completing certain requests.

13. Schools, Programs, and Organizations

When SportLens works with schools, football programs, camps, or other organizations, those organizations may separately control information they provide to SportLens.

Additional agreements may govern:

  • Athlete data
  • School data
  • Access permissions
  • Retention
  • Security
  • Authorized users
  • Student privacy obligations

This Privacy Policy does not replace those agreements.

14. Third-Party Links

SportLens websites may contain links to third-party websites or resources.

SportLens is not responsible for the privacy practices, content, security, or policies of third-party websites.

15. Changes to This Policy

We may update this Privacy Policy as SportLens evolves.

Material changes may be reflected by updating the Effective Date or by providing additional notice where appropriate.

16. Contact Us

SportLens Technologies

7800 North Mopac

Suite 200

Austin, TX 78759

Email:

kwame@sportlenstech.com